Villa Lovridor at dusk, above the sea
Services

Service 06 / 07

Campaigns

A beautiful property or yacht still needs the right audience.

We build campaigns around your villa, hotel or yacht, from positioning and messaging to copy, creative and paid distribution, so your story reaches the guests, charterers or buyers who matter.

We run targeted advertising on Meta and Google Ads, backed by our own photography, film and social content, so the story stays consistent from the first ad to the booking, charter or sale. Where the project calls for it, we can also reach out to leading magazines and publications worldwide, with placements tailored to your property or yacht, objectives and budget. We track what performs and keep refining, so your budget goes toward results, not guesswork.

What you get

  • StrategyPositioning and messaging for the property or yacht
  • CopywritingCopy and creative, backed by our own photo and film
  • Meta & Google AdsTargeted campaigns, tracked and refined
  • Media outreachPlacements in leading magazines and publications worldwide
Villa Lovridor at dusk, seen from its private beach
In the pressForbes

The Iman Group: luxury concierge at levels never seen before

A profile of the group CYRMEDIA belongs to: villas, hotels, yachts and private jets, arranged by one team.

Read the article, in Spanish

Forbes España, BrandVoice sponsored content, 3 October 2023.

How it runs

  1. StartBrief and auditYour property, your guests, your numbers
  2. PlanPositioning and channelsMessage, audience and budget
  3. LaunchCampaign liveAds, copy and landing page
  4. ReportWhat is workingEnquiries, cost and next steps

Questions

What budget do we need for ads?

It depends on the market, the season and the guest or buyer you want. We propose a budget in the plan, and you approve it before anything is spent. Ad spend and our fee are shown separately.

How do we see the results?

You get a report with enquiries, cost and what we will change next. We measure a campaign by the enquiries it brings, not only by its reach.

Can you work with our current agency?

Yes. We can take one part, such as the creative or the paid campaigns, and agree with your agency who does what.

Reach the right guests

We work worldwide and would be pleased to hear about your project. Tell us what you have in mind, and we will reply with a tailored plan and a quote.